When I send out my email template, Agency FB font displays correctly in the desktop view, but reverts back to PT-sans in device view. I've ensured that the font family is set to Agency FB and included the URL link. My emails are sent using MailChimp. Any suggestions on how to fix this issue?
According to MailChimp's documentation, the support for using custom fonts in emails is limited.
Avoid Using Custom Fonts
The Drag and Drop Editor in MailChimp only offers web-safe fonts. Most email clients do not fully support CSS properties like @font-face or @import that allow for the use of custom fonts on web pages. To ensure consistent display across all devices, it is recommended to stick to web-safe fonts.
If you want to include custom-font headlines, consider using images while keeping the body content as text. Failing to balance text and images can trigger spam filters during email campaigns.
Source: Limitations of HTML Email
It appears that MailChimp may be limiting custom font options to ensure a uniform viewing experience for users. However, there is a workaround by creating a custom template:
Note:
If you have coding skills or access to a developer, you can create custom coded templates with HTML elements that may have limited support in email clients. It is important to note that MailChimp's support team may not assist with troubleshooting issues related to custom code.
Update: In the documentation for custom templates (refer to Experimenting with Web Fonts), MailChimp advises against using custom fonts but mentions that <link>, @import, @font-face, etc., should work properly in email clients with browser support for custom fonts.
It seems like the compatibility of email clients (or browsers) on mobile devices plays a significant role in font display. Unfortunately, older devices may not support certain fonts, especially in outdated mail mobile clients.
An adequate solution that I find acceptable (although not perfect) is to ensure your email looks good in Outlook 2010 on your desktop. If it appears fine there, it should be compatible with most other clients and browsers. Outlook 2010 can be tricky, so if you can make it work there, chances are it will work in other environments as well.
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